Franchise Blog
Stay informed with the latest insights and success stories to fuel your journey toward RockBox Fitness franchise ownership.
Owner Stories
Owner Stories
From Passion to Profit: How Jamila Curry Turned Her Fitness Journey into Franchise Success
In the world of fitness franchising, stories of transformation often begin with a personal commitment to health. For Jamila Curry, owner of RockBox Fitness Bellevue, that commitment evolved into a thriving business venture. A Personal Journey Sparks a Professional Path Jamila's relationship with RockBox Fitness began as a member seeking a dynamic and supportive workout…
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Owner Stories
RockBox Owner Spotlight: Seaton
Seaton Sheldon is the owner of one of our newest studios, RockBox Fitness Bowling Green! His studio doors officially opened to the public on January 11th, 2021 and is the first RockBox location in the state of Kentucky. Seaton was born and raised in Bowling Green in a tight-knit family who are deep-rooted in their Christianity. He…
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Owner Stories
RockBox Owner Spotlight: Kim
Kim Ryan is the owner of RockBox Fitness Pacific Beach, our fifth franchised location that opened in the United States back in March of 2019! “I left the corporate world, I was in pharmaceutical sales for 14 years. I love health and fitness and anything active and took the plunge and bought a franchise. I had…
Read moreIn the News
In the News
RockBox’s Roadmap for Smarter Scale
How the franchise built for growth from day one — and made a critical tech pivot to help accelerate it.
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In the News
RockBox Fitness x ABC Trainerize: Community Engagement App Hooks 3500 Members Across the Franchise
From the beginning, RockBox Fitness was meant to create a fitness community where members could win. Founders Steve Halloran and Roger Martin didn’t start the franchise with a membership-based program – they started with six-week challenges. Those challenges would bring people into the community and set them up to succeed with unlimited access to challenge…
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In the News
ClassPass Partners with RockBox Fitness, Bringing High-Energy Boxing-Based Training to Members
ClassPass, the leading fitness and wellness membership offering access to thousands of studios, gyms, and spas globally, today announced a national partnership with RockBox Fitness, the franchise known for its dynamic boxing-based classes. The collaboration will allow ClassPass members to book RockBox's high-intensity, full-body workouts at nearly 50 locations across the country. RockBox Fitness combines…
Read moreFranchising Resources
Franchising Resources
What Sets a Great Fitness Franchise Apart: 6 Non-Negotiables to Look For
Investing in a fitness franchise is more than just betting on a brand—it’s betting on a system, a team, and a long-term vision. But not all franchises are created equal. So how do you know which opportunity is truly built for long-term success? At RockBox Fitness, we’ve built our model with franchisee success at the…
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Franchising Resources
The Power of Community: Why Fitness Franchises Thrive on Culture, Not Just Workouts
In today’s crowded fitness landscape, offering a solid workout simply isn’t enough. People don’t just join a gym—they join a community. And for fitness franchises, this distinction is everything. At RockBox Fitness, we’ve seen firsthand how culture drives retention, referrals, and long-term success—not only for our members, but for our franchisees, too. The Workout Gets…
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Franchising Resources
30 Franchising Terms You Should Know
When It Comes To Being A Business Owner, It’s Important To Be As Informed As Possible! Here Are 30 Common Terms You Should Know When Getting Involved In A Franchise.
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