In the News
In the News
RockBox’s Roadmap for Smarter Scale
How the franchise built for growth from day one — and made a critical tech pivot to help accelerate it.
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In the News
RockBox Fitness x ABC Trainerize: Community Engagement App Hooks 3500 Members Across the Franchise
From the beginning, RockBox Fitness was meant to create a fitness community where members could win. Founders Steve Halloran and Roger Martin didn’t start the franchise with a membership-based program – they started with six-week challenges. Those challenges would bring people into the community and set them up to succeed with unlimited access to challenge…
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ClassPass Partners with RockBox Fitness, Bringing High-Energy Boxing-Based Training to Members
ClassPass, the leading fitness and wellness membership offering access to thousands of studios, gyms, and spas globally, today announced a national partnership with RockBox Fitness, the franchise known for its dynamic boxing-based classes. The collaboration will allow ClassPass members to book RockBox's high-intensity, full-body workouts at nearly 50 locations across the country. RockBox Fitness combines…
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Former Panther’s Goal: Building Businesses
RETIREMENT FROM PROFESSIONAL SPORTS HASN’T SLOWED MIKE TOLBERT. When the former Carolina Panthers fullback hung up his cleats in 2018, he pondered what to do with the rest of his life. Tolbert knew he wanted to be his own boss, though, so he founded Raedeon Elite Trucking, named after his three children. Still he wanted…
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In the News
RockBox Fitness Punches Into Kentucky Market
RockBox Fitness, a state-of-the-art fitness franchise concepts that combines boxing, kickboxing, and functional training into high-energy group workouts, has announced plans for its first Kentucky studio. The new studio, located at 1831 Cave Mill Road, Suite 103-104 in Bowling Green, will be owned and operated by lifelong Bowling Green resident Seaton Sheldon. Sheldon is slated…
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